You may be thinking: what is the lifecycle loop?
The lifecycle loop identifies consumers and where they are in the purchasing cycle. Knowing where a prospect is in their journey can make it easier to make them a customer.
For example, someone that knows nothing about your product or industry wouldn't need a product trial. It's the wrong time to offer it.
This ebook is ideal if you want to:
- Find out more about how the lifecycle loop can work for you
- Refine your lead generation process
- Understand where your prospects are in the lifecycle
- Identify where your sales cycle begins within your company
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